South African singer-songwriter Ava has captured hearts once again with her latest single, Infinitely Higher. Following her thought-provoking debut album, “The Other Side,” Ava continues her exploration of life’s profound themes and delivers a powerful message of hope and self-worth. Produced by the talented Helmut Meijer, this uplifting track aims to inspire those facing the toughest challenges, reminding them of their importance in the lives of others.
Infinitely Higher is a song that transcends its upbeat melodies to address a deeply sensitive topic. Inspired by the tragic story of a mother who took her own life, Ava channels her emotions into creating a musical masterpiece that touches the listener’s soul. Through this track, she seeks to make people feel seen, recognize their worth, and understand that they are cherished and needed.
At its core, Infinitely Higher serves as a beacon of hope, urging listeners to challenge false narratives that can lead to self-destruction. Ava emphasizes the importance of staying grounded in reality while rejecting illusions that hinder personal growth. By shedding light on the damaging effects of believing lies or half-truths, Ava aims to save lives and inspire others to embrace their own self-worth.
Hailing from Cape Town, Ava is a gifted singer-songwriter with a distinctive sound that blends synth elements reminiscent of Imogen Heap with captivating hooks and profound lyrics. Her music is a testament to her unique artistic vision, captivating audiences with sincerity and emotional depth.
Ava’s upbringing on a South African farm shaped her musical foundation, with influences ranging from The Beatles and Elton John to the vibrant rhythms of the Gypsy Kings. These diverse inspirations have woven melody, harmony, and rhythm into Ava’s very being, fueling her passion for creating music that resonates deeply with her audience.
While Ava’s music radiates positivity and inspiration, her journey has been marked by profound loss and grief. She brings her experiences and introspective nature to her art, allowing her to connect with listeners on a profound level. Ava’s multifaceted personality shines through, as she balances being a loving mother of two, a deep thinker, a self-proclaimed goofball, and an animal lover with an affinity for feline companions.
Ava’s latest single, Infinitely Higher, not only showcases her immense talent as a singer-songwriter but also serves as a poignant reminder of the importance of self-worth and the power of uplifting music. With her authentic lyrics, emotive vocals, and catchy melodies, Ava has once again delivered a track that resonates deeply with listeners. Through her music, she offers solace, hope, and a reminder that each person possesses immeasurable value. As we embrace the uplifting messages within “Infinitely Higher,” we are encouraged to navigate life’s challenges with renewed strength and unwavering belief in our own worth.